We take a holistic approach to driving ROI for our clients and we provide sophisticated tracking and data capture to measure the results and to grow your contacts database. We don’t just design websites our understanding of internet marketing and what makes an online brand tick goes much deeper than that.
Our strategic approach to design and emarketing starts with the visitor and their first intuitive keyword search and the story rolls out from there. Our commitment to delivering results means we are trusted by high profile brands like Santander Commercial Bank, National Geographic and Machine Mart to support their emarketing strategies.
From our in-house email marketing platform, MailManager247 hosted on our server infra-structure we broadcast several million emails per month with a successful send rate of over 90% as part of sophisticated emarketing campaigns.
Search engine optimisation is an essential marketing tool for any website if it is to attract visitors other than those which know the URL. The ability to drive traffic from a search engine to a website provides targeted leads which the site can then convert into a sale.
Used creatively and well targeted rich media and interactive content adds real value to campaigns brings stickiness to websites encouraging data capture and conversions. We have a significant track record creating interactive content that delivers on KPIs and high levels of ROI.
Putting it simply it’s where the digital marketing channel meets brand PR objectives. Just like conventional PR, online PR involves activities aimed at influencing media, the trade and end users. PR teams are now also concerned with search engines, blogs, forums, social networks and viral to manage their brands reputation.
We support a number of our clients design for print requirements as part of their integrated marketing activity. In fact Headland started life as a conventional design for print led marketing agency. Design for print is now one of an important range of integrated services we provide to our digital led client base to support their marketing objectives.
