Headland was commissioned by Jones Lang LaSalle (JLL) to design and build a Facebook app and responsive microsite for Warwickshire Shopping Park.
The app features an animated present which reveals a different prize each day. To be entered in to the prize draw for that day the user must nominate a friend to share the prize with and they are also encouraged to share on their wall and on their friend's wall.
The app is designed to promote Warwickshire Shopping Park and their Facebook page over the Christmas period and is backed up with #sharechristmas radio advertising, poster campaigns and social media.
The app and campaign started on the 20th November 2014 and will run right through the consumer Christmas period.