Derwent Students

Mobile-friendly website for student accommodation

The challenge

Derwent Students are one of the leading providers of student accommodation in the UK, with accommodation in locations from St Andrews to London. Their brief to us was to design and build a responsive website that was more effectively targeted towards their student audience.

The solution

The website features an improved structure that more effectively showcases the accommodation and services offered by Derwent Students, allowing students to search, book and pay for accommodation in cities across the UK. The site's look and feel and tone of voice speaks to students in their own language.

Our developers built a fully responsive site using a combination of the Zurb Foundation framework, SASS and Umbraco CMS. The site offers tailored content for students at different stages of their student experience. Not only does the new site look great and is incredibly easy to use, it also ranks highly in search engines.

  • Site built in Umbraco
  • Responsive framework built with foundation and SASS
  • Fresh, modern design
  • Online booking and payment
  • Search engine friendly
  • Improved site structure

The results

Before the launch of the new website Derwent Students was receiving around 2,000 visitors a month. After the re-launch in February this rocketed to over 31,000 in the space of two months. Headland have now taken a brief to extend Derwent Students' online offering.

  • Web traffic increased 1400% in the space of two months
  • Highly successful launch
  • Positive feedback from users
The Derwent Students site has been tremendously well received. To go from 2,000 visitors a month to over 31,000 is a great testament to the new website. We look forward to working with Derwent Students on future projects.
Isabel Allen, Director, Headland